Experience design

Hycom has a holistic approach to designing experiences and always cares about solid research and verification of designs with customers

Mixed team of UX designers, service designers, researches and experience consultants
One design practice which is a fusion of UX and CX practices
Omnichannel context of experience design
Lean and agile design practices compatible with software delivery processes

User Experience Design

Lean UX - Validates a user need

Provides useful and usable solutions, before developing it (limits the risks)
Combines principles and tools from Design Thinking, Lean Startup, and Agile
Uses a build-measure-learn loop to test hypotheses and iterate potential solutions designs
Viable solutions are shipped early in the MVP form that provides value for users, businesses and are feasible and ready for the next steps

Agile UX - Answers the user need

Integrates UX design processes into Agile methodologies – Sprints mode
Focused on the needs of developers with UX practices added
Uses short product design and development cycles
Product features are designed and released incrementally

What you get from Lean UX

Collaborative designing

2-3 day co-creation workshop helps to understand customers' motivations, fears and business assumptions
Shaping of the solution (2-3 key screens) eliminates misunderstanding and significantly accelerates designing from concept to prototype validation

Concept prototyping

Transforms the screens’ concept into a Key Customer Journey interactive prototype, for one chosen persona, one chosen device / resolution, and with a limit of up to 10 screens.
The prototype is based on Design System.

Application support and Maintanance

Hycom Design Panel – sessions engage Hycom experts not involved in the project.
Hycom Usability Testing - Moderate sessions engage Hycom and correspond to the person's characteristics employees who are.
External Usability Testing - Moderate sessions engage 8-12 customers.

What you get from Agile UX

UX design as one of the significant parts of the Scrum Sprint

User research, helps to discover the real needs of the customers or verified business assumptions.
Exchanging knowledge, perspectives and generating ideas to discover a usable solution at the Co-creation workshops.
Transform concepts into an interactive prototype.
Testing design hypotheses in 3-steps solution validation.
Create ready-to-dev UI design, and constantly verify during the development

Hycom helps companies overcome challenges in the area of the development of digital touchpoints

Growing customer expectations related to user experience

Ability to provide fast, stable and resilient web or mobile touchpoints with the best user experience

We have difficulties to managing and maintaining all our digital touchpoints

Scale your touchpoint landscape quickly and effectively while keeping its UX and UI consistent

Diversity of touchpoints make the designing user experience challenging

Design seamless user experiences across touchpoints

Transformation of
self-service in UPC

Hycom helped to set up and start the transformation of customer-facing solutions platform by building a self-service application, setting microservices architecture and CI/CD delivery and lean approach to development based on customer understanding.

Building a more intuitive invoice solution that shifts customers towards self-service
The lower number of inquiries in the customer service department, reduced number of calls - Efficient communication with customers
Simplifying self-service & giving customers more control over their payment journeys

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Enco - Digital platform for energy and utilities

Recent years have brought radical transformation to the energy and utility sector which will change the face of the industry over the next decade. Please check our Behance case study which shows how to drive customer engagement, loyalty and value through the digital platform.

On-demand customer experiences
Fast customer service
The best-priced products
Quick delivery of new digital capabilities

Check on Behance

Digital transformation of B2B and B2C sales and customer service channels

Hycom implemented the B2B and B2C sales platforms as part of the company's digital transformation program

Hycom conducted a full range of services: from prioritizing and programming the transformation, mapping of the customer’s journeys, to designing and implementing the new system
SAP Commerce was the primary platform for digitizing B2B and B2C channels
The solution was integrated with SAP C/4HANA and S/4HANA systems

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